Instead, it focuses on activities that generate brand awareness, build relationships with potential customers, and nurture them to eventually buy from you. Indirect marketing relies
Hear me out. There is a big difference between setting up an online store and launching a successful e-commerce business. To be successful, you’ll need
Countless tactics can increase your brand awareness. Technically, any piece of your marketing communication can be the first time someone from your target audience hears
In my case, this is SEO. Having worked with several businesses and top brands over the past few years, I’ve learned that some specialists and
If we squeezed the idea of marketing channels into a single picture, it’ll look something like this: Businesses use different means (content, messages, ads)
You can make money at the click of a button whenever you need to with a strong email list. Unlike other marketing channels, you have
In this post, you’ll learn how to decide which is better for your business. Let’s start with the basics. Inbound marketing is a marketing strategy
Online marketing is a crucial aspect of promoting a local business because: People look for nearby products and services online. They use search engines
The two main reasons are a) it offers low-cost or even free traffic and b) there are plenty of occasions to be promoted through other
You’re not alone. Small businesses make up over 90% of all businesses in the U.S., U.K., and Europe. So if you’re struggling to get noticed